App localization simply refers to the translation of content, picture, video to meet the cultural, requirements and other criteria of the specific target market. This helps you in going global and in increasing the number of installations of the app. Thus, through this mode if an app is launched in India one can have accessibility of the app in China, Japan, Germany etc.
The app localization has its various parameters the particular content of the app is translated into the desired language, where we look forward that the context does not change and it is in the same style and pattern as it was in the native language. Sometimes the layout of the text and spaces between them varies from language to language and we cater towards all these details.